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Sheryl Barto

FOUNDER

Sheryl has 30 years of public relations, community relations and marketing experience in a variety of industries.  She has a passion for service and understanding the bottom line and has built her expertise through positions with public and private companies and PR agencies. 

She takes a proactive approach in managing complex programs and budgets to achieve measurable results. A national and regional award-winning practitioner, she is a member of the Public Relations Society of America and Counselor’s Academy. 

Sheryl has worked extensively in the import and craft beer industries, representing the following national and international brands: Paulaner and Hacker Pschorrfrom Munich, Fuller’s from London, Coors Brewing Company, Oskar Blues, New Planet Brewing and No-Li Brewhouse.

She designed a journalist FAM for 200th anniversary of Oktoberfest was coupled with two-days in Italy’s Prosecco wine region for Paulaner Beer and Vignia Dogarina wine, hosting 10 national journalists including three network and cable TV crews, major market metropolitan newspapers and consumer magazines.  More than 12.9 million media impressions generated.

 
 
 
 
 
 

Megan Hansen

senior Strategist

With more than seven years of experience in journalism and public relations, Megan has worked around the country – starting her career at a fashion magazine in New York City before working in political communications in Austin, TX. In 2015, Megan moved to Denver, CO and started Megan KryleMedia, her own public and media relations consulting company.

Her clients have included consumer product companies, alcoholic beverages, real estate, development and also political organizations and campaigns. She has partnered with other companies including O Communications in Aspen and Communications Strategy Group in Denver.

Megan’s media contacts and placements include many national and international publications, including the New Yorker, the New York Times, the Dallas Morning News, the Houston Chronicle, and the Denver Post. 

Megan prides herself on delivering clients not just media coverage, but a cohesive brand identity that spans the entire spectrum of communications today. She enjoys working with clients to craft a message that will not just be seen, but truly heard

 

 

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Bobbie Burkley

Senior PR Strategist, Special Projects

Bobbie has 25 years of professional experience in the Roaring Fork Valley planning and executing marketing and communication programs for travel, real estate and lifestyle clients including major brands like Hyatt, Westin, Intrawest and Aspen Skiing Company.   She has also managed marketing and promotional campaigns for a variety of Aspen-based non-profit organizations.  She has a proven track record and demonstrates a keen understanding of the intricacies of helping organizations successfully do business in the Aspen Snowmass communities.

In recent years, Bobbie has served on the boards of the Aspen Pitkin County Housing Authority (APCHA); Aspen Chamber Resort Association (ACRA); Aspen Valley Hospital Community Advisory Board and Cimarron Mountain Club’s Advisory Board.  She currently serves as a volunteer with Aspen Legal Services.

Bobbie started her career at the advertising agency, J. Walter Thompson, USA in Washington D.C. followed by five years as a study director at a national opinion research company.  Burkley holds a B.S. in Marketing from University of Virginia and a Masters in Marketing Research from University of Georgia.

 
 
 
 
 
 

Sarah Jane Johnson

Special Events, Media Relations, Social MEdia

Sarah-Jane is an independent travel and lifestyle public relations consultant with more than 15 years of PR and journalism experience. She takes a strategic and creative approach to delivering impactful campaigns, having fun while getting the job done. Throughout her career, she's been proud to represent airlines, hotel groups, tour operators, F&B and many more sectors, with particular knowledge and passion for luxury travel, boutique hotel and resorts, destination promotion and responsible tourism, working both in-house and agency side in Los Angeles, London, and Aspen, Colorado.

Brand experience locally includes Dancing Bear Aspen, Aspen Chamber, Viceroy Snowmass, The Infinite Monkey Theorem Denver Winery, Carbondale Tourism, 5Point Film Festival. National and international experience includes Tierra Hotels, Ski Portillo, Starwood Hotels & Resorts, THAI Airways, Sofitel, Design Hotels, Fairmont Hotels & Resorts, Tourism Malaysia, STA Travel. Along that journey, Sarah-Jane has worked with a wide breadth of A-list media contacts, preferring to work with writers on tailored, targeted story pitches rather than en mass press release distribution, in order to deliver the best possible coverage results for clients.

As well as media relations, Sarah-Jane specializes in creative event planning, turning the typical cocktail reception into a dynamic brand platform. Sarah-Jane offers her clients deliverable results through bespoke, strategic campaigns built around the brand story and messaging, delivered with dedicated and personalized service. She has worked alongside Sheryl Barto and the O Communications team on a number of client campaigns.

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David K. Gibson

senior strategist, Social Media and Advertising Creative

David K. Gibson is an editorial and marketing creative with long experience in tourism and travel, transportation and infrastructure, architecture and design, and food and spirits. He was Editor-in-Chief of SNOW magazine and Caribbean Travel & Life(at one point simultaneously), EIC of Warren Miller’s SnoWorldannual, Editor at Large of Garden Design magazine, Staff Writer and Editor at Large of Aspen Magazine, and a contributor to Architectural Digest, BBC.com, and dozens of other publications. He has created campaigns, copy, and web content for commercial clients including Aspen Skiing Company, Snowmass Tourism, Hyatt Grand Aspen, Westin Snowmass, The Snowmass Club, multiple local real estate agencies, and a parade of valley restaurants and bars.

He is a member of the Aspen Institute’s media team during each Ideas Festival, and was chef-owner of the Cooking School of Aspen. He holds a BA in Philosophy from Yale University, and has studied with both the Creative Problem Solving Institute and the Court of Master Sommeliers. A 14-year resident of Aspen, he currently resides in Orlando, Florida, where his wife is pursuing a graduate degree. He comes back to Aspen so often that some people don’t realize he has left.

 
 
 
 
 
 

Lea Tucker

Senior Strategist - Public Relations

Lea Tucker is a senior public relations professional with strong influential contacts. With years of loyal and dedicated local, regional, national and international media, social and influential contacts and connections, partnerships and alliances, Lea specializes in innovative, creative pitches and concepts with a fresh, keen eye on how to market and sell. 

Extremely responsive with detailed, thoughtful follow through and follow up, campaign development, copy and creative writing, brand strategy and content curation, Lea has managed events, marketing and public relations for the following successful companies and brands: Food Bank of the Rockies; Eat Denver – Co-Founder; International public relations for Aspen Skiing Company; Public art curation for The Little Nell, The Limelight Hotels and Aspen Skiing Co.; Aspen’s FOOD & WINE CLASSIC; Marble Distilling Company. 

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Allyn Harvey

Senior Strategist - POlitical and Media Relations

Allyn Harvey grew up in Aspen. After spending 15 years in Seattle and the San Juan Islands moved back to the valley to work at The Aspen Times. He has 16 years of experience as a working journalist, including three as managing editor of The Aspen Times. Since leaving the newspaper business in 2007, he has worked as a public relations, political and media management consultant and writer for a variety of clients with his firm, Allyn Harvey Communications. Those clients include local, regional and international companies and organizations.

Allyn served for four years as an elected official on the Carbondale Board of Trustees, from 2012-16. He advised the campaigns of Aspen mayors Mick Ireland and Steve Skadron, worked with a variety of local nonprofits on public relations to promote their issues and events, and managed the November 2015 election to create a metropolitan district with taxing authority for Woody Creek Trailer Park, and oversaw the petition effort to force Basalt Town Council to buy the Pan & Fork parcel along the Roaring Fork River in the old town section of Basalt. 

He continues to write freelance articles, most recently for the Rocky Mountain Institute’s Solutions Journal.